Nova's new breakfast show flops - SMH

Listeners are tuning out of Nova 969 at breakfast time in Sydney - in a worrying sign for the new team of Merrick Watts, Scott Dooley and Ricki-Lee Coulter.

Instead, radio listeners are switching over to new offerings at rivals Triple M and Triple J.

I feel bad for Merrick but really, winning the commercial radio breakfast show ratings is like winning the A-League Grand Final.

It’ll be in the paper the next day but no-one really gives a shit.